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How To Pitch Articles To 7 Tips Directly From The Editor


How To Pitch Articles To 7 Tips Directly From The Editor

Because I Want You To Win!

Woman working in a coffee shop

Woman working in a coffee shop

One of my jobs as the Editor-In-Chief of is to review pitch ideas that are either sent to me directly or pitches that are sent to us via I get so many pitches a day that I’m often in e-mail jail and because of this, it’s important that your pitch stands out. Because my goal is to make my life and your life so much easier, I’ve decided to give you some pointers on how to pitch to These pointers will include the type of content that we’re looking for, how to get me to notice you, and much more.

It’s important for me to inform you that pitching an article and following these steps doesn’t mean your article will be published, but following these tips will help you tremendously.

So let’s get started.

1) Familiarize yourself with the type of content that we publish. This is so important. I’ll say it again. THIS IS IMPORTANT. I get more emails from companies that cater to straight sizes than I get from companies that carry plus sizes. That tells me that the people sending me the emails are clueless when it comes to our subject matter. PLUS SIZE WOMEN ARE OUR FOCUS. If you’re going to pitch to you should know that. If you don’t know that, then you haven’t done your research.

We publish articles on plus size fashion (news, trends), celebrity news, opinion pieces, beauty tips, relationship topics, and reader submissions. We are open to reviewing topics that aren’t on this list, but this is the basis of what we feature.

2) How do you fit in? If you’re submitting yourself, be prepared to tell me how you and/or your brand fits in with the mission of I have no problem supporting people on a personal level, but for us to feature you on it has to make sense. Paint a picture for us. Before submitting yourself, ask yourself if the DVD readers can relate to you. If you can’t answer this question, then DVD may not be the right platform for you to pitch to.

3) Does your pitch flow? Can I be honest with you? If you’ve never pitched an article to DVD before and the first article you submit is full of grammatical errors, I’m not going to publish it. Your thoughts should be written in a clear and concise manner. If I have to edit your article so much that it becomes unrecognizable to you, then you may not be ready to submit to DVD. Here’s a suggestion: Read the article aloud first. I guarantee that you’ll catch those hard to find errors.

4) Get straight to the point. Since I’m often in e-mail jail, I ignore fluff. When submitting to me, get straight to the point. We both want something and I’m fully aware of this so I appreciate a person who is willing to tell me exactly what they want.  The small talk isn’t necessary with me.  You want exposure and I want content, so let’s skip the formalities. Your email subject line should let me know what I’m about to read and the first paragraph of your pitch should tell me who you are and what you want.

5) If you’re submitting a press release, make sure you answer the following: What, When, Where, Why and How.

6) I LOVE 1st person narratives! These are articles where you are speaking about yourself, sharing events that you are hosting or things that you are experiencing. I encourage you to share your story with us. This is the fastest way to get me to notice you. It’s not that I don’t think your story is worth being told, I just think it’s more effective when it’s coming directly from you.  Take a look at some of our reader submissions >>>> HERE.

7) No social media pitches. Being my friend on social media isn’t an invitation to pitch to me online. If you don’t know how to reach me, just inbox me and ask for my email address.  When I’m working, I’m not logged into my personal social media accounts, so if you want me to read over something email me.  If you insist on pitching to me on social media, your pitch will get overlooked.

That’s it for now. If I think of more, I’ll add to this list. In the meantime, Happy Pitching!

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